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Shaping the physical experience of a sports brand

We created a unique exhibition stand designed to present the new face of the Craft brand. The launch of the stand also included a fresh store concept, conveying the tactile feel of the brand, including both digital and physical installations. A pop-up brand store, more or less.

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brand strategy product concept visual identity

Focusing on the details of a sub brand to reach new goals

Go to Product launch for a whole new level

Sjöö Sandström

brand strategy web development digital experience

Product launch for a whole new level

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