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Focusing on the details of a sub brand to reach new goals

The mission was to attract new markets, architects and professional interior designers. We therefore created a new sub brand, which allowed us to build a new platform for product development as well as establishing new distribution channels. This provided us with alternative ways to process the market and reach new goals.

Go to Crescent – Koppla


digital experience brand strategy physical experience

Launching the first smart, connected e-bike concept in Sweden

Go to Positioning the leading Swedish smart e-bike brand


concept development campaign physical experience

Positioning the leading Swedish smart e-bike brand

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