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Digital Marketing Specialist

Digital Marketing Specialist

Are you who we are looking for?
Your role as a Digital Marketing Specialist includes developing our clients digital marketing, especially paid social and Google Ads.

Examples of tasks:
• Develop digital strategy, target markets and channel planning.
• Plan, design and implement paid campaigns on social media and in other digital channels.
• Project manage and work with internal creative and development teams.
• Follow up, analyze and evaluate traffic and results based on set KPIs, in order to continuously optimize campaigns.
• Report campaign results and insights to the customer.
• Identify new opportunities in social media, target groups, channels, etc.
• Stay up to date with current and future trends in online marketing and complete training and certification.

To help you, you have project managers, art directors, copywriters, developers, etc. All to be able to help us collectively achieve success for our customers. We expect you to have a few years of experience in the field and to be well versed in all the platforms and tools required for advertising via social media. In addition, you will also contribute to the development of our working processes, methods and knowledge in the field.

Who are you:
• Have a good knowledge of Facebook business manager, LinkedIn and Google Ads.
• Manage Google Analytics and Tag Manager. Experience of Hubspot or other marketing automation platform.
• You are used to working on projects with clear deadlines as well as ad-hoc requests.
• You love to influence business growth, are analytical and prefer data-based decisions.
• You are a person who is social, independent and solution-oriented and has a great interest in the customer's business.
• Swedish and English at a high level, in speech and writing.
• Experience in e-commerce and certifications within Google / Facebook is an advantage.

The position is a full-time probationary position, in Stockholm or Jönköping. Date of start according to agreement. We will read applications and call for interviews on an ongoing basis.

Please send your application to
talent@grandpublic.se

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